Our Franchise & Retail Marketing Strategies

Over the past few years, the retail and franchise industry has been dealt its own unique challenges. The world’s shift to digital has changed how customers order, browse, shop and purchase. As a franchise and retail marketing agency, it’s our job to make sure your brand stays ahead of the curve in this ever-changing landscape. Even for brands that often rely on an in-person experience like wellness franchises, restaurants, or even car dealers the digital experience you provide customers can be the difference that turns someone into a customer for life.

While some appreciate shopping in-person and hands-on experiences, many still prefer the digital space and this trend will only continue. If you’re not finding a way to provide some of your products or services online, you’re missing out on a large portion of your current target audience, as well as future audiences who will only be more tech-savvy and accustomed to the ease and convenience of doing everything on their phones. From social media to Shopify integrations, we can help your physical location garner an online community that supports both in-store purchases and digital sales.

People smiling at CLOVR life spa storefront

KPIs We Move

  • Gross Sales
  • Same-Store Sales
  • Average Sales Ticket
  • Brand Awareness
  • Foot Traffic
  • Digital Traffic (Reservations/Appointments)
  • Loyalty Enrollment & Engagement
  • Email Engagement
  • Customer Satisfaction
  • In-App Spend

Working With Leaders in Franchise & Retail

The Joint Chiropractic logo
CLOVR life spa logo
ChiroOne logo
Valley Toyota Dealers logo
Discount Tire logo
Postino logo
Upward Projects logo
Fox Restaurant Concepts logo
P.F. Chang's logo
RA Sushi Bar Restaurant logo
Dogtopia logo
Massage Envy logo
logo-lousWhite
PTS Brewing
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Franchise Marketing Reports

2025 Franchise Trends Report: The Gaps That May Be Killing Your Franchise

Changing Consumer Expectations & Where to Invest

Franchise & Multi-Location Business Report

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Franchise & Retail Case Studies

Charting The Next Stage Of Growth For A National Franchise

BRAND STRATEGY & CAMPAIGN DEVELOPMENT

The Joint Chiropractic

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Building a unique spa brand for franchisees and consumers

MARKETING & BRAND STRATEGY

CLOVR Life Spa

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Evolving a Community Favorite into National Restaurant Brand

WEBSITE DESIGN & DEVELOPMENT

Postino WineCafe

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A Fresh Recipe for Social Success

SOCIAL MEDIA

Barro’s Pizza

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LT - Clovr

Expertise We Provide

We provide deep insight into customer journeys through all phases, from awareness to research, consideration to conversion. We’ve garnered this insight from years of experience with a large spectrum of customers, products, and ways to connect the two. We love diving into the research and always aim to develop a strong understanding of our partners, their customers, and what inspires their customers to take action. Before moving forward with tactics to increase sales, analyzing, testing, and developing a brand strategy allows us to truly speak to the people we’re trying to reach. Our expertise falls into a number of categories: 

  • Brand Strategy & Competitive Positioning
  • Website Design & Development
  • Search Engine Marketing
  • Search Engine Optimization 
  • Branding & Logo Development
  • Creative Campaign Development
  • Mobile Applications
  • Social Media Campaigns & Influencer Marketing
  • Performance Media & Data Analysis
  • Public Relations For New Location Openings
 
Toyota and The Joint Chiropractic storefronts

Types of Franchise & Retail We Support

The franchise and retail industry is broad and touches many people. No matter where you live, what product or service you’re selling, or the state of the world, customers will always be there and they are reachable—it’s just a matter of bringing your message to meet where they are. Do you fall into any of these categories? We’d love to talk with you and share more of our insights. 


  • Franchisors
  • Master Franchisee
  • Restaurant Groups
  • Automotive Dealership Groups
  • Brick-and-Mortar Retail 
  • Online Retail 
  • Manufacturer-Retailer
  • Manufacturer-Wholesaler 
  • Franchisee/Multi-Unit Franchisee  
  • Area Developer

Thought Leadership - Marketing Insights